SmithKline Glaxo

A very difficult and sensitive problem- to get your staff on board with your Health and Safety campaign and convince them that H & S matters really do have an influence on their work and life style. Moreover how non-participation in safety issues can detrimentally effect their work and leisure.

The solution devised for SKG featured strongly the theme of the ‘Lifestyle v Workstyle’ balance with the use of grainy reportage photography.